Measuring and testing technology
Corporate Design for Gantner Instruments
The innovative measurement products of Gantner Instruments are used in measurement and testing technology all over the world. DIE NEUDENKER® have implemented the new website for the company and also realized the comprehensive corporate design: business equipment, brochures, adverts and company presentation in PowerPoint.
Stationery and business cards appear in duplicate. Test & Measurement GmbH' in Darmstadt and Schruns, for example, will have the design in the corporate colour blue, while the sister company 'Environment Solutions GmbH' in Zwönitz will have its business equipment in orange.
With the 'Soho Gothic Standard' as the corporate typeface and the square as a recurring design element, DIE NEUDENKER® have developed a clear and memorable branding.
The variable display concept enables Gantner Instruments to attract attention in many different formats - our modern product photography, a linear, reduced illustration style and individual icon design complement the appearance and create a high recognition value.
For the company presentation, DIE NEUDENKER® also designed a construction kit of slide templates, which Gantner Instruments can compile in PowerPoint and fill with content as desired. We have assigned each application area its own color, the corresponding brochures and the interactive application graphics on the website are designed in the corresponding look.
With the corporate design and the many other communication media that DIE NEUDENKER® implemented for Gantner Instruments, a comprehensive, memorable brand world has been created.
Advertising concept, various formats
Company and product presentation in PowerPoint
Exhibition design and video animation
At the Automotive Testing Expo Europe 2017: Stephan Ruh in conversation with Mr. Ganahl and Mr. Kehrer (CEOs Gantner Instruments)